Park Colonial Condo Price – Land Price By CEL Unique Development

Land Parcel LocationTender Launch Date/ Close DateSite Area (sqm)/ Max *GFA (sqm)Tenderer’s NameHighest Bid ($)/ Award Date$PSM of GFA$PSF of GFA
Woodleigh Lane30 May 2017 / 11 July 201719,546.9 m² / 58,641m²CEL Unique Development Pte. Ltd. 700,700,700 / 14 July 2017$11,948.99S$1,110.10
Park Colonial VVIP register

Park Colonia Condo Price – Developers Bid

Tender RankingName of TendererTendered Sale PriceTendered Sale Price in $PSM of GFATendered Sale Price in $PSF of GFA
1CEL Unique Development Pte. Ltd.700,700,700.0011,948.991,110.10
2Corson Pte. Ltd. and Wingjoy Investment Pte. Ltd.695,000,000.0011,851.781101.07
3Verwood Holdings Pte. Ltd. and Logan Property (Singapore) Company Pte Limited688,088,000.0011,733.911090.12
4Blossom Residential Development Pte. Ltd.676,210,288.0011,531.361071.30
5Kingsford Huray Development Pte Ltd632,000,001.0010,777.441001.26
6CSC Land Group (Singapore) Pte. Ltd.615,431,431.0010,494.90975.01
7Sim Lian Land Pte Ltd608,000,000.0010,368.17963.23
8Intrepid Investments Pte. Ltd. and Hong Realty (Private) Limited603,000,000.0010,282.91955.31
9FCL Residences Pte. Ltd.595,000,000.0010,146.48942.64
10Far East Civil Engineering (Pte.) Limited and Sekisui House, Ltd.589,777,000.0010,057.42934.36
11Allgreen Properties Limited584,584,000.009,968.86926.14
12Hoi Hup Realty Pte Ltd and Sunway Developments Pte Ltd583,871,000.009,956.70925.01
13First Meyer Development Pte Ltd575,947,000.009,821.58912.45
14FEC Properties Pte Ltd507,480,000.008,654.01803.98
15EL Development Pte Ltd493,100,000.008,408.79781.20
Park Colonial list of 15 developers bid price in GLS

Park Colonial Condo Price – Nearby Condo Prices

Condos Around District 13Average PSF For The Past 6 Months TransactedImplied Rental Yield
SANT RITZ$1,3893.3%
FOREST WOODS$1,490Under Construction
Park Colonial Site Plan

Park Colonial Condo Price – Estimated Launch and Guide Price

Building a property is a no easy task, it consists of many steps till you get the final product. After calling out the launch date next thing in the long product cycle is to get a good estimate of the rice of that constructed process.

To determine the price of Park Colonial, you need to overview the property in parts. If we divide it into parts, the most expensive component will be the land, followed by the cost of construction and material. To do it in a thoughtful manner, think of it in terms of Cost of Goods Sold (COGS) theory we are familiar with in accounting. Add the administrative cost, sales and marketing expenses, finance costs, the margin of profit and everything else. You will generate the exact selling price.


The developer won the site at $344.86 million, if you translate it per square foot (psf) it’d become $755 per Gross Floor Area (GFA). The construction costs included the architectural design, which was about $350 psf for a mass market condominium. Adding them up all you will get the base cost of the project.

Now, take 30% of the base cost, it will cover the other expenses and yield profits for the builder or the developer. This will make up to about $331 per square foot, and the final sum will include;

  • Administrative expenses: this will be comprised of the staff costs, rents of the office and other administrative facilities that will be provided by the developer to the building.
  • Sales and marketing expenses: the cost of showflat building, commissions for real estate agencies, a budget for advertising for the development, lawyer fees for conveyancing etc.
  • Finance costs: it will include the interest expense paid to the financial institutions for financing the development of the project.
  • Profit margin: this will cover the percentage of profits that the builder will make for the development.

Keep in mind that this estimate is sorted especially for the current low price volatility environment. In case of raised prices during the period between tender award and launch, builders can renew the price and make additions to generate valid fruitful profits. In an environment where property and land prices are going down due to some reasons, the profit margin for the builder gets squeezed and business goes down. Also, analyzing the competitive market is equally important as pricing. The developers of Park Colonial Condo will analyze accordingly,

  • $psf
  • Land cost
  • Construction cost
  • Expenses and profit margin
  • Estimated launch price
  • $psf
  • $1,110
  • $350
  • $365
  • $1,825
Park Colonial Estimated Launch price